As an homage to Emerald Isles surf culture we’ve released the South Swell x Sweet Willy’s tribute tee.
Sweet Willy’s was Emerald Isle’s original surf shop which opened up back in 1986. Located at 8204 emerald drive, the same location that we occupy and call home since 2008.
Pictured above was the first annual Sweet Willy’s Surf Classic in the late 80’s
Special thanks to Sweet Willy’s shop owners Billy Farrington and Jeff Drum for allowing us to pay tributes to Emerald Isle’s original core surf shop.